The Finja Story

Finja is a new age financial services platform for professionals, merchants (Karyana shops) and SME businesses addressing their payments, collections and credit needs. Being friend of banks, Fls and merchants, we hold a unique position in the value chain enabling all actors in the eco-system to interact digitally.

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    Lending Ecosystem

    An equitable lending platform that uses AI and data-driven methods to deliver financial services to the underbanked segment of the nation. Operated by Finja lending services under NBFC license.

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    Integrated Financial services

    Dedicated to providing comprehensive financial solutions to businesses, SMEs, and individuals all under one roof. With our NBFC and Peer-to-peer lending license from the Securities and Exchange Commission of Pakistan (SECP), we are committed to facilitating your financial needs seamlessly.

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    Multibank Partnerships

    Collaboratively creating lending and payment products with banks to serve the targeted segment in the country.

Providing innovative financial services in order to lead Pakistan's economy
towards digital transformation.

Mission & Vision

Mission Statement

To grow MSMEs, Corporate and Salaried Professionals through digital credit and digital transactions.

Vision Statement

Providing innovative financial services in order to lead Pakistan’s economy towards digital transformation.

Meet Our Leadership Team

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    Qasif Shahid

    Co-Founder & CEO

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    Shakeel-ur-Rehman

    Chief Operating Officer

Media

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Humain Hai Apki Kamyabi Pay Yakeen

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Customer Testimonial

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Finja x Unilever - Guddi Baji Initiative

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How Finja Invest works?

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Humain Hai Apki Kamyabi Pay Yakeen

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Customer Testimonial

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Our banking partners

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